Lightning Sync vs Einstein Activity Capture: Battle of the Salesforce Calendar Integration Tools

Update on May 8, 2020: Salesforce will no longer allow orgs to enable Lightning Sync after Winter ’21 (source). Salesforce is encouraging its clients to move to Einstein Activity Capture and is positioning it as the long-term activity capture product. Ah, the good old email and calendar integration discussion continues! Salesforce has had integration tools […]

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Getting Ready for Auto Enablement of Lightning Experience in Winter ’20

The time has come! For all those that were curious as to the shelf life of Salesforce Classic, it appears we are nearing the end. Classic has been dying and Salesforce is working their clients away from the death bed by moving them to Lightning Experience starting with the Winter ’20 release. It’s time to […]

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Salesforce Features To Skyrocket User Productivity and Adoption

Salesforce has done a great job of implementing new features over the last few years to help drive user productivity and adoption. Some of those features were cloud specific functionality (only available in Service Cloud for example) which have made their way to Sales Cloud. And, with the advent of the Lightning Platform, the technology […]

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The Complexities of Lightning Experience and How to Keep From Losing Your Mind

Lightning Experience offers Admins a whole new set of tools to customize your Salesforce org. But, if you aren’t careful, you’ll quickly configure yourself into a complex, webbed mess which will be hard to maintain, and harder to hand off to someone else. I recently wrapped up a Salesforce implementation and was working on the […]

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5 Tools to Check Your Salesforce Email Sender Reputation

This is a guest post from Siva Devaki of MassMailer. Could your email sender reputation be keeping your emails from reaching their destination? If your email sender reputation is bad, your emails could be ending up bounced or re-routed towards spam. Yet, in order to determine whether this is happening, you need a way to […]

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