Update on May 8, 2020: Salesforce will no longer allow orgs to enable Lightning Sync after Winter ’21 (source). Salesforce is encouraging its clients to move to Einstein Activity Capture and is positioning it as the long-term activity capture product. Ah, the good old email and calendar integration discussion continues! Salesforce has had integration tools […]Read more "Lightning Sync vs Einstein Activity Capture: Battle of the Salesforce Calendar Integration Tools"
The time has come! For all those that were curious as to the shelf life of Salesforce Classic, it appears we are nearing the end. Classic has been dying and Salesforce is working their clients away from the death bed by moving them to Lightning Experience starting with the Winter ’20 release. It’s time to […]Read more "Getting Ready for Auto Enablement of Lightning Experience in Winter ’20"
Salesforce has done a great job of implementing new features over the last few years to help drive user productivity and adoption. Some of those features were cloud specific functionality (only available in Service Cloud for example) which have made their way to Sales Cloud. And, with the advent of the Lightning Platform, the technology […]Read more "Salesforce Features To Skyrocket User Productivity and Adoption"
Lightning Experience offers Admins a whole new set of tools to customize your Salesforce org. But, if you aren’t careful, you’ll quickly configure yourself into a complex, webbed mess which will be hard to maintain, and harder to hand off to someone else. I recently wrapped up a Salesforce implementation and was working on the […]Read more "The Complexities of Lightning Experience and How to Keep From Losing Your Mind"
This is a guest post from Siva Devaki of MassMailer. Could your email sender reputation be keeping your emails from reaching their destination? If your email sender reputation is bad, your emails could be ending up bounced or re-routed towards spam. Yet, in order to determine whether this is happening, you need a way to […]Read more "5 Tools to Check Your Salesforce Email Sender Reputation"
Here’s a word of encouragement: You are going to fail. Well, that wasn’t the encouraging part, but hopefully what I’m about to say will be. In life and our careers, we have competing priorities and a limited amount of time. We’ve all faced this. Moving into a consulting role several years ago made this even […]Read more "You Are Going To Fail"
This is a sponsored post from MassMailer – an Admin Hero sponsor. As an email marketer, there are a number of regulations you need to follow — one of the most important of which is the CAN-SPAM Act. Implemented in 2003, the CAN-SPAM Act is a measure that is intended to cut down on unsolicited […]Read more "Understanding the CAN-SPAM ACT and Salesforce"